Tag: 3-tier

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CBA and Craft Business Daily [Beer]

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We are thrilled to be highlighted by one of our craft beer suppliers today in the Craft Business Daily email newsletter! Thanks to Marty, Andy and Jenn for the love. One Winner on 2012 Execution December 5, 2011 Dear…
GoodData Depletion Dashboard

GreatVines Selects GoodData to Power Advanced Analytics

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Force.com Native App brings visibility by the case to beverage alcohol industry GreatVines today announced that it has selected GoodData to power the analytics for its innovative beverage selling solution. For GreatVines, dashboards…
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Direct to Consumer CRM vs Trade CRM for Wineries

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We were recently interviewed and asked about the differences between Direct to Consumer CRM and Trade CRM, particularly for wine producers.  Wine producers are unique in the Alcoholic Beverage space in that they are allowed to sell directly…
Bottles of Brandy and Whiskey

Using Technology to Sell More Cases

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When you are in sales, time is money.  The more time you spend selling, versus other administrative activities, the more you will sell.  So, what are the 3 things sales reps absolutely need at their fingertips to make the best use of their…
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Dreamforce 2010 – A Newcomer Perspective

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In early December I had the chance to attend Dreamforce 2010. Not having been to salesforce.com’s Dreamforce event before, I really didn’t know what to expect.  I’ve been to plenty of big trade shows in the past, including…
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Do distributors need CRM?

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It’s all about market share.  Here is how I learned that.  I “grew up” in the wine & spirits industry in New York, working for and with some of the biggest and best companies, brands and distributors in the business.  I was…