Tag: 3-tier

Blue eye inside Green circle of Light

Suppliers Need To Up Their Game

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If there’s one thing technology is exceptionally suited to address, it is collaboration between groups across widely diverse locations as well as within the relationships between business organizations and their partners. Case…
Bottles of Wine, Red and White

Is Your Sales Solution Flexible Enough

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  The intricacies of the 3-tier system for alcoholic beverage distribution most certainly qualify as the kind of complex business process GreatVines (and automation technology in general) is designed to automate. Want to…
Cogs turning on Computer Monitor

Pace of Change Cements Need for Better Tech Tools

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Continuing the trend after a banner year for all liquor sales, the beverage alcohol industry is expected to continue to exhibit growth. However, part of that growth is due to a diversification and the emergence of new, products…
Liquor Section in Grocery Store

Nielsen and GreatVines Agree on Shelf Space Strategies

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As was recently noted by a Nielsen representative, “Distribution has a near-perfect correlation with sales volume and there’s a lot of pressure for your product to be on the right retailer’s shelves across channels while maximizing…
Bartender Standing Ready for Orders Facing User

Harness the Ambition of the “Celebrity Bartender” to Sell More

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The Booze Business Blog published a recent post discussing the evolution of the professional bartender. Once a job not known for any significant advancement opportunity, today, bartenders are increasingly embracing the role…
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3 Ways To Run Sales & Trade Marketing

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Successfully leveraging beverage sales tools like GreatVines to improve retail execution and marketing efficiency relies heavily on data analytics. In fact, most industries adopting automation and management software rise or fall…
Two Beers In Separate Glass Kinds

RateBeer Brouhaha Illustrates Value of Data in Beverage Sales

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  Wherever you stand on the whole A-B InBev RateBeer.com brew-haha (sorry we couldn’t resist), there is one unassailable point to be noted. That being, the role played by data in the contemporary beverage alcohol sales…
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Tax Cut for Brewers Perfect Reason to Automate Beer Sales

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The Beer Institute and the National Beer Wholesalers association issued a study last month revealing the U.S. beer industry can be credited with creating better than 2.2 million jobs paying a total of $103 billion in wages and…
Blue eye inside Green circle of Light

How Data Visibility Keeps Employees Honest

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  The Russian proverb made famous during the Cold War says, “trust, but verify”.  Pragmatic advice that can be applied to nearly all activity and across walks of life. When it comes to managing million-dollar beverage…