Tag: Distribution
Don’t Just Survey, Sell!
Articles, Retail Space Management
Since the repeal of prohibition, suppliers have been conducting retail and on-premise surveys to gather information about their brands and competitors in the market. This market intelligence has been gathered, analyzed and presented…
Effective Sales and Depletion Reporting is More than Just “Cases Sold”
Articles, Retail Space Management
If you’re not leveraging contemporary best practices for sales and depletion reporting in today’s hyper-competitive beverage marketplace, you’re falling behind. Things have changed and old, volume-focused depletion…
Unlock Your Pricing Potential
Articles, Pricing
There are tangible benefits to exerting greater control over pricing, particularly when it comes to selling beverages via the 3-tier system. But, just what does that mean to “exert greater control” over pricing? Some say…
4 Ways to Manage Wholesaler Changes to Come out Ahead
Articles, Retail Space Management
“It is not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change” – Charles Darwin
Change is inevitable. It’s also an opportunity to grow. To make the best of…
3 Signs It’s Time to Update Your Depletion Reporting Solution
Articles, Retail Space Management
The peak season is rapidly approaching and suppliers, their sales teams, distributors and retailers are all gearing up for the fourth quarter push. The forward-thinking suppliers are also casting an eye toward 2016 and considering how they’ll…
Ditch Depletion Incentives for Sales Reps!?!? Why You Should Focus on Leading Indicators
Articles, Retail Space Management
In my years as a supplier sales manager for some of the biggest suppliers out there (as well as a start–up that went from 0 to 60 pretty quickly) I learned first-hand about the realities of sales rep behavior. The fact is, the…
Four Reasons Why You Don’t Want a Cloud Solution for Pricing
Articles, PricingAt times, we encounter resistance to the idea of taking beverage pricing processes into the cloud. We get it. Cloud sounds like a buzzword, and the last thing you need when trying to get your beverage product into the market is to fiddle around…
What Makes up the Total Cost of BI?
Articles, Data Analytics, Sales Execution
If you’re currently in the market for a business intelligence solution, then it’s assumed that your organization is in the mind-state of growth. It’s likely that your business is growing at a pace that is getting difficult to handle…
Adding an “As Of” Date to TARGIT Reports
Articles, Data Analytics, Sales ExecutionPicture 1
Financial statements in TARGIT are often constructed with comparisons and calculations for more exact formatting. The comparisons can hold elements for current and previous years, quarters, months, or any combination of time you…