Tag: Pricing Strategy

Bottles of wine in box with cobwebs and dust

The Forgotten People: Wine Pricing Challenges for National On-Premise Accounts 

, ,
Just as a perfect Cabernet depends on the right amount of sunshine, the profitability of your three-tier winery or wine importing business depends on accurate pricing. National account managers are the key to building the best offering…
Pressing on a label of a wine bottle image with scale balancing two cups

How to Get Your Three-Tier Wine Pricing Strategy Right

, ,
One of the most common wine pricing strategy mistakes, even among seasoned suppliers, is not leaving enough margin for multiple tiers in the sales process. It seems like a simple fix on the surface, but these margin errors often derive from…
Person holding notepad with data on right side visualized

Business Intelligence and Data Masters Use Technology to Solve Major Wine Industry Pricing Challenge

, ,
NAPA, CA — Business Impact developed Tradeparency as an answer to one of the biggest challenges wineries and wine importers face in today’s market — pricing.   With years of experience helping wineries and wine importers…
Dollar Symbols on 2 glasses of wine with area in between indicating a gap

5 Ways to Cover the Common 30% Gap in Wine Margin Management

, ,
Depletion allowances (DAs) are often the “name of the game” in three-tier wine industry pricing. That’s because DAs make up the majority of promotion and price discounting at the distributor level. DA’s are an agreement between the…
Red and White wine Setups with Sale and % in top left

Tracking Success of the Top 5 Wine Sales Promotions: BTG, Quantity Discounts, Closeouts, Incentives, and Samples

, ,
In the three-tier wine industry, there are a variety of pricing and promotion strategies you may implement with a distributor in hopes of driving more sales. But, do you know which discounts are worth it? Which ones work the best and when…
Case of Wine with Orange Label of 3 Dollar Symbols on top Left

Beyond Depletion Allowance: The Top 8 Mistakes Wineries Make With Pricing Management

, ,
Every winery/importer has the same ultimate goal with pricing management: knowing the true net dollar sales amount of your wine. Now of course, that means getting a solid, comprehensive handle on everything (and we mean everything) gross-to-net…
Balance Sheet Report Example with posting date location

Adding an “As Of” Date to TARGIT Reports

, ,
Picture 1 Financial statements in TARGIT are often constructed with comparisons and calculations for more exact formatting. The comparisons can hold elements for current and previous years, quarters, months, or any combination of time you…
Business Intelligence on Notepad with Calculator, glasses, and paper next to it

Is BI Worth the Money?

, ,
If the conversation of business intelligence comes up, one of the first questions that will come up from interested companies is “Is it really worth the investment?” And that’s a tough question to answer as it’s hard to give out guarantees…
Cartoon Employees(Black and White) Chatting about communication with employees

4 Ways to Excite Your Employees About BI

, ,
The concept of business intelligence (BI) is extremely useful and practical for any type of business that desires to keep track of company information and make decisions based on statistics rather than instinct. But, let’s face it — it’s…