Category: Articles

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Automated Data Integration with Top Three-Tier National Wine Distributors Now Available

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Automated Data Integration with Top Three-Tier National Distributors Now Available to Improve Wine Industry Price Management Processes FOR IMMEDIATE RELEASE  NAPA, CA — Tradeparency is happy to announce the latest release…
Multifactor Security Authentication

Increasing Security with Multifactor Authentication

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MFA or Multifactor Authentication is one of the simplest, most effective ways to prevent unauthorized account access and safeguard your data and your customers' data. Beginning in early 2022, GreatVines will be moving…
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Depletion Data vs. Billback Data: What You Need to Know for Accurate Winery Accounting

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If you work in the highly competitive three-tier wine sector, you know that price is the impetus to your brand and your bottom line. So, when it comes to accounting for wineries, getting accurate data is essential.  But one of…
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Choosing the Right Wine Pricing Tool

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The profitability of your three-tier winery is inextricably linked to the pricing of your products. But effective pricing, from distributor incentives to retail placement, carries numerous challenges. Without the right wine pricing tool…
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Pricing Strategy: How to Improve Your Wine Business Plan for Processing Billbacks

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Some say making wine is an art, not a business—we say it’s both. If you make “pour” business decisions (sorry, we had to), you will not be able to adequately distribute your time, effort, and money into crafting beautiful wine. Traditionally…
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How to Win in The Art and Science of Wine Depletions

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The old cliché goes something like “wine is the only art you can drink,” but there should be a saying for those working inside the industry “selling wine is an art you can perfect with science.”   For anyone in operations,…
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The Forgotten People: Wine Pricing Challenges for National On-Premise Accounts 

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Just as a perfect Cabernet depends on the right amount of sunshine, the profitability of your three-tier winery or wine importing business depends on accurate pricing. National account managers are the key to building the best offering…
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How to Get Your Three-Tier Wine Pricing Strategy Right

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One of the most common wine pricing strategy mistakes, even among seasoned suppliers, is not leaving enough margin for multiple tiers in the sales process. It seems like a simple fix on the surface, but these margin errors often derive from…
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Business Intelligence and Data Masters Use Technology to Solve Major Wine Industry Pricing Challenge

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NAPA, CA — Business Impact developed Tradeparency as an answer to one of the biggest challenges wineries and wine importers face in today’s market — pricing.   With years of experience helping wineries and wine importers…