
7 Steps to Smart Goals: A Guide to Higher Achievements in the New Year
Articles, Data Analytics, Sales Execution
2020: A new year AND a new decade. It’s inevitable that a fresh calendar brings new energy to your beverage alcohol sales strategies. It may be simple to make a list of goals, but harder to transform them into reality. It takes focus to…

Foster Growth by Treating Your Dashboards Like a Well-kept Garden
Articles, Data Analytics, Sales Execution
Veggie gardening has been an interesting road for the Cittadini clan, and in an odd way strangely represents the challenges our customers have in maintaining their analytics Dashboards.
We have a small piece of property…

A Mobile Evolution for GreatVines
Articles, Data Analytics, Sales Execution
It’s been 15 months since I first introduced Serenity to the GreatVines community. Our newly formed Serenity Task Force has worked with customers and partners to test early releases of the application and help guide the development of our…

GreatVines’ New Data Infrastructure Technology
Articles, Data Analytics
The speed of technology advancement in the data world has been staggering in the last several years. Just as your smartphone can become outdated in a handful of years, the cutting-edge in data processing can quickly become last…

How Embedded Analytics Drives Improved Sales Execution
Articles, Data Analytics, Sales ExecutionEmbedding analytics in your sales execution solution is critical to delivering value to your organization. It makes companies more data driven, thus smarter, faster and more productive, ultimately delivering better ROI from the software and…


How Grgich Hills Drove Continuous Improvements
Articles, Data Analytics, Retail Space Management
While we strive to populate this blog with impactful ideas, strategies and best practices for upping your sales and marketing game with industry-leading technology, sometimes it is simply easier to let the hard data do the talking. That’s…

Dragging the Wine Business into the Data-Driven Present
Articles, Data Analytics, Events
Ben Salisbury said out loud what many in the wine industry know but would rather not admit. “In perhaps the most competitive consumer product category on the planet, the sales strategies being employed by most wine producers are broken.”
In…

Revenue Growth Management – Data-Driven Selling Focusing on Leading Indicators
Articles, Data Analytics
The data driven capabilities of the GreatVines beverage selling platform support one of the five top growth strategies Forbes magazine recommends for consumer products groups. You’ve heard us talk at length about selling using…