Tag: Integration

3 Key Objectives to Achieving Superior Sales in 2016: Mid-Year Spot Check
Articles, Retail Space Management
In the early days of 2016, with Auld Lang Syne still ringing in our ears, we put forth a post designed to offer concrete steps that beverage producers should take toward making 2016 their best year of sales ever. We offered three…

GreatVines Makes Promotion Optimization Institute’s 2016 Vendor Panorama
Articles, News, Sales Execution
The POI Analysis Evaluates Leading Software Solutions for Retail Execution
St. Helena, CA – Monday, July 7, 2016 – GreatVines was included in the Promotion Optimization Institute’s (POI) 2016 Retail Execution…

The “Programmarian” Explosion – GreatVines’ Evolutionary Linkage
Articles, Data Analytics
More than half a billion years ago, there was a quantum leap in the variety and complexity of life on Earth. After eons of the unchanged supremacy of sponges and other simple life forms, a tipping point occurred which scientists…

Effective Sales and Depletion Reporting is More than Just “Cases Sold”
Articles, Retail Space Management
If you’re not leveraging contemporary best practices for sales and depletion reporting in today’s hyper-competitive beverage marketplace, you’re falling behind. Things have changed and old, volume-focused depletion…

4 Ways to Manage Wholesaler Changes to Come out Ahead
Articles, Retail Space Management
“It is not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change” – Charles Darwin
Change is inevitable. It’s also an opportunity to grow. To make the best of…

3 Ways To Improve Sales Execution With Social Media
Articles, Sales Execution
When our partner Salesforce.com first introduced “Chatter” and “Social Contacts” as part of their new Social Enterprise Platform in 2011, I was already hooked. In his Dreamforce keynote a year earlier, CEO Marc…

5 Ways to Stop “Heat Loss” in Your Sales Process
Articles, Sales Execution
Last summer I was doing some research for a speech I was giving about the role of technology in the “flavor experience.” I was fascinated by the latest advancements in commercial cooktops. With the old way of cooking, you…

3 Simple Changes to Turn Surveys into Sales
Articles, Retail Space Management
It’s that time of year again. You know it; you love (loathe?) it. It’s time for annual survey season. If you’re loving surveys, it is likely because you’re doing them right and they’re having the desired…

How to Drive Sales through Surveying – 17 Best Practices Plus Do’s and Don’ts
Articles, Retail Space Management
Survey. Audit. Store check. Call it what you want, this is the busy season for that “special activity” we all know and love. The truth is that most survey projects are poorly executed and expend a lot of time, energy and…