Tag: Sales Execution

Person at Split Roads Between Success or Failure

GreatVines Proven-Successful Implementation Part 1

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  The old saw says, “one must learn to crawl before one can walk, run or fly”. With anticipations running high for the efficiency and productivity boost promised by a new solution, organizations often overlook key,…
Conference with many people in room, some sitting at circular tables

GreatVines First Ever Annual Sales Execution Summit

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GreatVines’ first annual Sales Execution Summit is in the books, and it was quite an illuminating event as much for the many attendees as it was for the GreatVines team. Hosted at the beautiful Grgich Hills Estate, the Sales…
Default Baseball Stadium

“Homers” – Leverage Data to Hit It Out

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  A wise man (well, okay, it was Homer Simpson) once said, “Here’s to alcohol: the cause of, and solution to, all of life’s problems.” To coin a Homeresque phrase, we might modify the toast like this: “Here’s…
city scape climbing mountain

Tips for Top Performers

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You can hire top-performing salesmen and women with the most impressive track records of sales success in their prior jobs. But do you ever wonder why they’re looking for new employers in the first place? Often it is because,…
Scissors clipping off a person

Is AB InBev’s High End Field Team Reduction a Mistake?

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Disclosure: AB Inbev is not a GreatVines client and we are not outlining the following as a means of helping them achieve any particular advantage. We just wanted to take the opportunity to point out something we disagree with from a strategy…
Person holding their fist up in success while looking at phone

Great Way to Boost Wine Sales in a Competitive Environment

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Getting your wine into the chain accounts is a well-worn strategy for promoting the label to larger, retail audiences. Sweet-talking sommeliers into including your labels on their lists in well-known restaurants is another, more…
Bottles of Wine, Red and White

Is Your Sales Solution Flexible Enough

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  The intricacies of the 3-tier system for alcoholic beverage distribution most certainly qualify as the kind of complex business process GreatVines (and automation technology in general) is designed to automate. Want to…
Cogs turning on Computer Monitor

Pace of Change Cements Need for Better Tech Tools

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Continuing the trend after a banner year for all liquor sales, the beverage alcohol industry is expected to continue to exhibit growth. However, part of that growth is due to a diversification and the emergence of new, products…
POI Report Cover

The POI’s Recommendations Mirror GreatVines

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A widely regarded report from an influential industry analyst organization contained recommendations for suppliers and distributors that could have easily been cribbed from the pages of GreatVines papers, studies and posts. Read…