Survival of the Fittest in 3 Tier Beverage Alcohol Sales
In a hyper competitive environment like 3 tier beverage alcohol sales, it isn’t hard for distributors and suppliers to figure out which accounts are their top performing. Just look at […]
Entries by Jim Thompson
Industry Veteran Tom Baril joins GreatVines as Vice President of Sales
December 13, 2018, St. Helena, CA The GreatVines team is excited to announce the appointment of Tom Baril as VP Sales. In this new role, Tom will work with beverage […]
How Grgich Hills Drove Continuous Improvements
While we strive to populate this blog with impactful ideas, strategies and best practices for upping your sales and marketing game with industry-leading technology, sometimes it is simply easier to […]
Dragging the Wine Business into the Data-Driven Present
Ben Salisbury said out loud what many in the wine industry know but would rather not admit. “In perhaps the most competitive consumer product category on the planet, the sales strategies […]
What Suppliers Don’t Know About CRM
They may sell no wine before it’s time, but for wine producers in the US and abroad, it is well past time to adopt the same kinds of cloud-based sales automation […]
Reasons to Switch to the Lightning Experience in GreatVines
In anticipation of the coming opportunity for GreatVines customers to migrate to the latest Salesforce UI – the Lightning Experience – we’ve compiled this list of four reasons to switch […]
Expert’s Post Sales Goals Aligning With GreatVines’ Strategy
The act of setting sales goals alone is not enough to help your organization achieve lasting success. In fact, setting goals without proper and a realistic context for what is […]
Achieving GreatVines’s “Serenity”
Achieving “Serenity” Many of you have heard about the upcoming release of GreatVines Serenity, which by all accounts sounds like another one of our regular package updates. We would like […]
Keeping Beer Competitive in a Changing Market
Back in May, Beer Business Daily (BBD) reported on growing clouds surrounding the beer segment of the beverage alcohol industry. While beer has been showing strength in recent memory, there […]
