Tag: Wine

graphs charts planning data

Dragging the Wine Business into the Data-Driven Present

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Ben Salisbury said out loud what many in the wine industry know but would rather not admit.  “In perhaps the most competitive consumer product category on the planet, the sales strategies being employed by most wine producers are broken.” In…
Brandy Cognac Drink

Rémy Cointreau Drives Success in Already Growing Segment

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We read with great interest the recent news from Wine & Spirits Daily regarding Rémy Cointreau’s 6.5% organic sales increase in the Americas for the recently concluded fiscal year – a healthy year-over-year sales increase…
GreatVines Booth

3 Reasons to Visit GreatVines at WSWA

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It’s that time of the year again! We’re getting ready to exhibit at the Wine and Spirits Wholesalers of America 75th Annual Convention & Exposition April 30 – May 3 in Vegas.  We’ll be out in full force, ready to share all the…
Bartender pouring a drink

Highlighting Benefits of Strategic Retail Execution Efforts

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Always happy to share research supporting the strategies and practices covered frequently in this blog. You know how we’re always urging beverage sellers to focus on leading indicators when establishing retail execution strategies…
Man at Desk Speaking on Phone

Cost Analysis of Distribution Programs

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By setting smart goals, companies can save 50% of their investment on sales driving programs. An obvious leading indicator of sales is distribution. The thought is, the more accounts sold, the more volume will follow. This is…
slingshot sky

Beverage Suppliers, We Got a Slingshot for You!

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New and emerging suppliers of alcoholic beverages can relate to David in the parable of David and Goliath. Trying to break through in an industry dominated by a handful of immense and growing conglomerates can sometimes feel like…
Dog As a Super-Hero

5 Strategies for Becoming Beverage Selling Superheroes

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Want to know how to become the beverage distribution superhero that you know you can be as a wholesaler? Want to be able to leap the tallest competitor in a single bound? Then you’ll want to learn these top five strategies wholesalers…
Hand Using Phone with blue background

How To Use Goals for Better Results

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It’s a New Year and you know what that means? If you work in sales, its goal time! Yes friends, it’s that time of the year when leadership goes through the exercise of establishing the goals that will drive the company’s…
M&A with big fish about to eat a smaller fish

GreatVines Supports M&A Activity for Alcoholic Beverage Companies

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  Shanken News Daily’s article titled, “Craft Spirits Continue Bull Run, With More M&A Activity On The Horizon” details the growing wave of merger and acquisition (M&A) activity occurring within the alcoholic…