Category: Sales Execution

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Reasons to Switch to the Lightning Experience in GreatVines

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In anticipation of the coming opportunity for GreatVines customers to migrate to the latest Salesforce UI – the Lightning Experience – we’ve compiled this list of four reasons to switch to Lightning. #1 Improved Mobile…
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Expert’s Post Sales Goals Aligning With GreatVines’ Strategy

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The act of setting sales goals alone is not enough to help your organization achieve lasting success. In fact, setting goals without proper and a realistic context for what is possible can be more detrimental to your operations…
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Achieving GreatVines’s “Serenity”

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Achieving “Serenity” Many of you have heard about the upcoming release of GreatVines Serenity, which by all accounts sounds like another one of our regular package updates. We would like to give you a quick overview…
Dart on a Dartboard

Three Do’s and Don’ts of Retail Sales Execution

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Let’s contrast the retail execution approaches of two different alcoholic beverage product sales teams to illustrate the critical importance of strong retail execution. Both beverage sellers are attempting to increase sales by…
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Setting Smarter Goals Elevates Performance

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We’ve all been taught since grade school that success follows a predictable pattern. Set goals. Pursue said goals. Measure performance. Succeed! However, setting goals alone is not enough to ensure your success. In fact, setting…
Scale Weighing More vs. Less

🛑 Wasting Sales Time

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Contrary to common sense, you can sell more of just about anything by having the discipline to ignore most customers. Ask the nearest sales leader or sales person, “What is the key to selling more?” You’ll probably get…
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GreatVines Proven-Successful Implementation Part 2

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Nothing is more damaging to a beverage sales force than undertaking the effort to deploy a sales process automation solution that fails to live up to its potential. There is a lot that can go wrong during implementation of such…
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GreatVines Proven-Successful Implementation Part 1

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  The old saw says, “one must learn to crawl before one can walk, run or fly”. With anticipations running high for the efficiency and productivity boost promised by a new solution, organizations often overlook key,…
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“Homers” – Leverage Data to Hit It Out

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  A wise man (well, okay, it was Homer Simpson) once said, “Here’s to alcohol: the cause of, and solution to, all of life’s problems.” To coin a Homeresque phrase, we might modify the toast like this: “Here’s…